Showing posts with label Link Building Companies. Show all posts
Showing posts with label Link Building Companies. Show all posts

Monday, July 4, 2011

Link Building Companies Use Web Directory Submission – Is It Worth Their Time?

Before I answer the above question, we’ll define first what a web directory is. Web directory, obviously, is a directory on the World Wide Web. This is also called a link directory. 

Confused? Okay, this is like a phone directory, a directory wherein you can find a list of phone numbers. Web directory differs from phone directory, by what is listed there. A web directory is where you can find the list of web sites, rather than phone numbers. And it is arranged by categories.


Take note that a web directory is not a search engine. A web directory displays a list of web sites based on categories  while a search engine gives a list of web pages based on keywords.

So I think it’s all clear.

Let us proceed to the question above. Why virtual assistants and link building companies use web directory submission as one of their link building campaigns? Is it worth spending their time?

Absolutely, YES! Link building companies use web directory submission because they know that it is a great method for acquiring a quality one-way inbound links. Link building companies knows how beneficial the inbound links are to rank a website to major search engines. The higher the number of quality one-way inbound links  simply means that it has good online presence. Moreover, having listed in web directories is a good way for search engines  notice you, thus improving your rankings.


Link building companies are very particular in a quality output, especially with inbound links. But how does this virtual assistant acquires quality inbound links and won’t waste their time spending in website directory submission?

Here are the some of the key points that the virtual assistant considers before he or she submits a certain website to web directory:
  • Virtual assistants analyze the site first before they will submit to web directories. They ensure that the site is  user friendly, search engine crawler friendly, has interesting content and without broken links.
  • They determine which category the website fits to be submitted to. Here are my simple tips on how to find a proper category for your website. I usually use dmoz.org to know where the proper category for a certain website is. Just type your keywords (that bests describe your website) in the search bar. Doing this, you come up with the results that can give you a possible category for your website. See sample on the image.
  • They submit a website to a niche directory and a “free for all” directory. Wondering what these two are all about? Niche directory has a specific topic, like for example a shopping directory intended only for shopping/e-commerce websites, Business secretarial directory intended only for businesses sectretarial services and etc... A “Free for all” directory has no specific topic. They are too broad to have such specific categories.
  • Virtual assistants always ensure that the web directory offers do-follow links and a human-edited directory site.
  • No “link farms” for virtual assistants- it’s a rule! Link farms are a non-human edited directory, this type of listing has lack of organization. Moreover, listed in this type of directory is completely a waste of time, because it often became blacklisted in major search engines.
Web directories are not only beneficial for the link building companies and site owners but also for the users. People use web directories as an alternative for search engines, in fact, web directories can offer a huge advantage over search engines. Because most of the sites that are listed in search engines especially those who are ranked well are those websites that has  big businesses and highly devoted internet marketers.

Using web directories as a search tool may lead you to finding a website that contains more valuable information that sometimes are unavailable on search engine results.

Tuesday, June 21, 2011

Link Building: Safety First

Link Building is a great need for old and new businesses with new websites. You need visitors to your site for it to be an effective marketing strategy, plus you also need a big and reliable sites to gain views and traffic. Easy to say but it is very hard to do. A good link building strategy should be then formulated for a successful and safe promotion of your business.


In the beginning, you must check how relevant or how related you are to the site where you’re trying to insert your links. Though you’ve inserted a link to a site with a high page ranking that is not related to your business or far from your niche, you will still end up on Pluto. For example, you have a shoe business and you posted your link to the number one big fluorescent bulb company with a top page rank, now, don’t ask me what will happen to your site.
   
Getting your site linked with top websites may take a long time or might never happen. (You’re not the only one on the waiting list pal!) So maybe you can try link juice. It is where your site is linked with average and even low ranked sites. But you must also make sure that quantity and quality links should be in balance. Some may randomly link their site and overdo link juice. Quality sites may also refer to related sites to your business. That is why. Balance in high, average and low page ranking sites is a must in order to maximize the time allotted to your link building strategy.

Many business owners resolve these problems by hiring expert link building companies to do link building for them while some of them try pay per click advertising. Pay per click advertising may be considered an artificial way of link building. Well, it’s a good way to draw traffic to your site, but what if you run out of budget for this type of advertising? You will still go back to where you have started. As what they’ve said PPC has a limitation so the better strategy is to use it as a conjunction to search engine optimization.

But the good news is, most of business owners who seek help to link building companies ended up with a good page ranking. Though this may take some time and needs a consistent maintenance, but then, the results compensated all of its casualties. You are rest assured that your site is in good hands. But remember, you must also be careful in choosing your link building company. You must choose a company with a good reputation from a reliable source as some of them perform the incorrect or illegal ways of building links.  You don’t want your site to end up being shut down by Google, Yahoo or Bing.

Just a tip, in everything that you do for your business, you need to be careful. Start slow, and then taper off. Ask for help if you think you need so. 

Link Building Strategies Revealed

Oh yeah! You now have your website for your online marketing strategy. So? Are you visible to the naked eye? Uh, what I really mean is, do people who visit their favorite search engine see you on the first page? If not, then throw away your dreams. You’re going no where. BUT WAIT! Try Link Building, hold on to your dreams and watch out how your dreams come true right in front of you.


Link Building is literally building the link that directs to your website. In this task, you will  insert your very own link to other sites related to your interests or to your niche. You can hire Link Building Companies to help you.  Actually, it can be done in many different ways like:

1. Directory Submission   

Online Directories used as Link Building are like telephone directories (yeah, the yellow pages and white pages) but instead of telephone numbers, web address are recorded here. Searching the internet is like searching a telephone number in a directory, but the grouping and niche makes the big difference with online and telephone directories. Thus, it will be easier for the users to browse and search.

2. Social Bookmarking   

Digg, Stumble Upon and Reddit are some of the interesting sites where you could  promote your site. Post your works here, Digg, stumble and read other’s post on those site, they might do the same to your posts too.

3. Guest Authoring
   
All you need to do here is to write your best article. Ask the best author that you know to post your best masterpiece to his best site. We need a little convincing power on this link building strategy.

4. Article Directory Submission   

You know Ezine? Well it’s one of the best sites to post your article. But make sure that you use proper keywords in article directory submission, or else your article might end up on nothing. It’s also like directory submission, but obviously you will submit articles here and not web address.

5. Blog Commenting
   
“I love your article, Rock! Check mine at www.imaloserinblogcommenting.com” Congratulations, your comment has just been flagged as spam. That’s not the way you build your link friend. Try to read other articles and comment honestly what you feel towards that article. By starting a conversation with the author, it will trigger him and other readers to check out your site plus they might comment back at you. You’ll be also glad that you’ve learned something new from them. But if your time is limited, then link building companies may help you in this strategy.

6. Forum Participation      

It’s like a freshman socializing to his batchmates and schoolmates. Getting to know others is also sharing what you have. Forum participation lets you meet people on your niche, making higher possibility to gain viewers and traffic in your site.